Focus on the Right Thing (& How to Figure Out What That Is) with 6sense’s Latané Conant
31:45 | 09.23.2021
How to Balance Art and Science in Your Marketing Campaigns with Digital Marketing Maven Swan Sit
25:53 | 08.12.2021
[Rebroadcast] What It Means To Be A Revenue-Driven CMO (With First Advantage's Katharine Mobley)
47:19 | 07.29.2021
About The Show
CMO Conversations with Tricia Gellman
Welcome to CMO Conversations – a podcast that takes you inside the mind of the modern CMO. Every other week, Drift CMO Tricia Gellman sits down with a different CMO and goes deep on their experience. What did their path to becoming a CMO look like? What advice do they have for up-and-coming marketers? What’s their superpower? And how do they navigate the challenges of a role that's constantly evolving?
Because if there's one thing today's CMO can count on – it's change.